A Florist’s Guide to Wedding Photography: How to Make Flowers Shine in Every Shot
As a florist, your work doesn’t end when the bouquet is delivered or the arches are installed — your floral designs live on through wedding photography. Knowing how your arrangements are captured can enhance your portfolio, elevate your client’s satisfaction, and ensure your artistry gets the spotlight it deserves.
Here’s a florist-focused guide to collaborating with photographers, stylists, and clients for the most picture-perfect floral moments:
1. Think Photogenically From the Start
Choose dynamic shapes and textures: Cascading bouquets, lush centerpieces, and organic installations provide movement and dimension in photos.
Use color intentionally: Bold pops of color stand out beautifully on camera, especially when paired with neutral or soft wedding palettes.
Avoid overstuffing: Overly dense arrangements can look heavy in photos. Leave breathing room for blooms to be seen and light to pass through.
2. Communicate with the Photographer
Share your floral timeline: Let the photographer know when the bouquet will be freshest and when installations will be ready.
Highlight hero pieces: Point out what you want photographed in detail — like a statement arch or hand-tied bouquet.
Offer floral styling tips: Photographers may appreciate knowing how a flat-lay with boutonnières or bouquet ribbons should be styled.
3. Prep for Detail Shots
Bouquets: Make sure bouquets are misted and fluffed just before delivery. Tie ribbons neatly and ensure stems are trimmed evenly.
Flat lays: Consider offering extra blooms or loose petals for styled shots of the invitation suite or accessories.
Boutonnières & corsages: Present them beautifully in boxes or on trays to make them more photo-ready.
4. Maximize Natural Light
Florals look best in natural, soft light. Encourage positioning installations or bouquet photos near windows, in open shade, or during golden hour.
Avoid harsh midday sun which can flatten colors and cast sharp shadows.
5. Design With Photography Angles in Mind
All-around beauty: Design pieces that look great from multiple sides, especially bouquets and centerpieces.
Vertical interest: For altar or ceremony flowers, include height and depth so they photograph well from afar and up close.
6. Trust the Photographer’s Eye
While you understand blooms, the photographer understands lighting, angles, and composition.
Be available for adjustments but avoid micromanaging during the photo session. Collaboration works best when trust is mutual.
7. Ask for Photos Post-Wedding
Most photographers are happy to share watermarked images or selected shots for your portfolio and social media (with proper credit).
Request a variety — close-ups of bouquets, wide shots of installations, and flat-lay details.
8. Build Ongoing Photographer Relationships
Cultivate partnerships with photographers whose style complements your floral aesthetic.
Consider styled shoots together to grow both your portfolios and develop chemistry for real wedding days.
Wedding florals are ephemeral by nature, but through thoughtful collaboration with photographers, your work can be preserved beautifully. When blooms meet the lens with intention, the result is timeless artistry that delights clients and promotes your floral brand.
Let your flowers be remembered — not just smelled or admired in person, but captured forever in love’s most cherished images.
